Become a Personal Coach

Join our 12,000 Coaches from 50 Countries

Personal Coaches partner with clients seeking self-directed, lasting changes, aligned with their values, which thriving, productivity, health and happiness. In the course of their work,  personal coaches display unconditional positive regard for their clients and a belief in their capacity for change, and honoring that each client is an expert on their life, while ensuring that all interactions are respectful and non-judgmental.

To begin: Verify your educational eligibility for the personal coach certification track.

The "Certified Personal Coach" pathway is for non-health professionals who wish to use coaching skills in areas such as leadership and executive coaching to improve performance and wellbeing. As a Personal Coach, you can apply the universal principles of behavior change to support clients in increasing productivity, satisfaction with life and work, and the attainment of relevant goals.

Eligibility with one of the following:

1. Associate’s Degree or higher 
2. Any current fitness certification 
3. Current health-related designation such as Certified Dental Assistant, Licensed Massage Therapist, or Registered Yoga Therapist

Verify your education

1. Complete Core Coach Training

Step 1: Complete the Core Coach Training.
Cost: $1475 18-week & 9-week/$1775 residential


​To meet the needs and learning preferences for all of our students, we provide two options for training in Module 1: an 18-week teleclass, 9-week teleclass or a 4-day session. All courses provide the same educational content and coaching practice opportunities. Lesson topics include:​

  • Differentiating the coach from the expert

  • How to establish growth-promoting relationships

  • Coaching presence

  • Expressing compassion through empathy

  • Building positive emotions for resilience

  • Eliciting motivation

  • Building self-efficacy

  • Readiness to change

  • Building powerful visions

  • Crafting designs for behavior experiments

  • Creating generative (ah-ha!) moments

  • Appreciative goal review

  • Coaching habits e-course

Completion of Module 1  (including 100% attendance, completion of all lesson feedback surveys and a score of 80% or greater on quizzes) is required for course completion and to receive a Certificate of Attendance.


This module is a pre-requisite for the next step, Module 2. 

Step 2: Deepen knowledge and practice.

Cost: $175


To further develop your skills, Module 2 offers several live classes and e-courses to deepen your understanding of the concepts and skills presented in the Core course, making the completion of Module 1 a pre-requisite to Module 2. Topics such as Organize Your Emotions (2-hr teleclass), Organize Your Mind (4-hr teleclass+e-course), Wellness Visions (2-hr teleclass), and Generative Moments (2-hr teleclass+e-course) will include additional demonstrations and practice opportunities.


Completion of Module 2  (including 100% attendance, completion of all lesson feedback surveys and a score of 80% or greater on quizzes) is required for course completion and to receive a Certificate of Attendance.


You must complete Module 1 before proceeding to Module 2. Module 2 is a pre-requisite for the next step, Module 3. 

2. Deepen knowledge & practice

3. Become a Certified Wellcoach®

Step 3: Become a Certified Personal Coach
Cost: $700


​To demonstrate your learning, and to pursue Wellcoaches Certification, Module 3 is focused on the application of learning.


This includes:

  • a multiple choice written exam

  • a 30-minute coaching skills assessment

  • three, 1-hour individual mentoring sessions

  • submission of examples of goal writing and vision statements

Following completion of Module 3 you will earn the Wellcoaches designation of "Certified Personal Coach".

Approvals, Accreditations and Continuing Education


In Summary...

To become a Wellcoaches Certified Personal Coach:

Be sure you meet the educational pre-requisites.

1. Complete Module 1: Core Coach Training

2. Complete Module 2: Advanced Knowledge and Practice

3. Complete Module 3: Certification

Watch an 11-minute overview describing training and certification requirements.

Ready to become a Certified Personal Coach?

Hoping to become a Certified Health and Wellness Coach?



LG Headshot Storms_edited.jpg

Unlike most of the other participants in Core Coach 4 day training I attended, I came to coaching and Wellcoaches after a two-decade long career in the media and entertainment industry.  The cutting-edge and evidence-based education during those 4 days was intensive to be clear, but immeasurable in its impact on my life and professional development.  The training set me on a path of professional transformation and rigorous self-work, for which I am eternally grateful. The tools and strategies I learned there are the foundation of my coaching practice and have dramatically increased my capacity to be of service both professionally and in my personal life. 

Liani Greaves